March 17, 2014 0

Interview with Generation Z

Interview with Generation Z

All marketers want a glimpse into the mind of their potential and current customers. Although our company is a B2B company, I do have a little insight into the mind of the future consumer, mainly because I live with one! I thought it might be kind of fun to interview her...

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January 13, 2014 0

A Sonnet To Marketing Automation

A Sonnet To Marketing Automation

How do I love thee? Let me count the ways. I love thee to the depth and breadth and height  As you give me analytics on my website I love thee for thy lead scoring all day and through night I love thee while my visitors view banners personalized for their...

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May 16, 2013 0

WPC: Where Relationships are Forged and Thrive

WPC: Where Relationships are Forged and Thrive

Bit-Wizards is a Microsoft Partner with several Gold competencies, in areas such as application development, collaboration & content, mobility and application integration. We didn’t gain that valuable status overnight. It took years of relationship building and a...

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February 22, 2013 0

Getting Your Share of ROI from WPC

Getting Your Share of ROI from WPC

When you are asked by Microsoft to share your perspective about the Worldwide Partner Conference, you take it!I was able to attend the Microsoft Worldwide Partner Conference (WPC) in 2012 for the first time and it was a great experience — one that has had a lasting...

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October 19, 2012 0

7 Seriously Simple Things I Know About Marketing & Business

7 Seriously Simple Things I Know About Marketing & Business

This blog was originally supposed to be about social marketing, but as you will notice the title doesn’t say anything about social anything. Why? I believe marketing is now inherently social and slowly, business on the whole is moving in that direction as well. As...

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